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Digital Marketing Blog

Informative articles to help today's small business owners navigate the world of online marketing.

Digital Marketing Blog.
Two women looking at products reviews before making a purchase.
By William Power December 20, 2022
Online reviews are a vital part of any business’s success, especially for small businesses. Online reviews provide customers with valuable information that can help them make informed decisions about the products or services they purchase.
website development ui/ux front end designer reviewing sketched wireframe layout design mockup.
By William Power November 2, 2022
A good user experience is critical for any company that depends on digital customer interaction. It’s essential to find a web designer who understands the subtle nuances of UX and UI design.
Display and Search Advertising: The Perfect Match
By William Power October 7, 2022
Display and search advertising can be powerful tools to reach your target market and grow your business. Here’s a closer look at how these two types of online advertising work and why they work well together.
10 Copywriting Secrets to Increase Landing Page Conversions
By William Power April 27, 2022
Learn how to make a killer landing page that converts readers into customers. Use these copywriting secrets!
Digital Marketing vs Digital Advertising - Is there a difference?
By William Power November 7, 2021
Digital marketing and digital advertising are sometimes used interchangeably, but there are differences. Learn what they are in this blog
What is SEO?
By William Power August 27, 2021
SEO is a marketing method, which utilizes the power and reach of search engines to enable businesses and brands to attract customers. The aim of SEO is to improve...
10 Tell Tale Signs You Need a New Website
By William Power November 28, 2020
A good website is the bread and butter of any business that wants to get noticed. Nowadays, if you don’t have a strong digital presence, your business is going to suffer.
5 Ways to Boost Your Business & Digital Presence During Coronavirus
March 21, 2020
5 steps you can take to improve and expand your digital presence that may help mitigate the fallout in this challenging time.
Critical Website Mistakes to Avoid in Your Business
By William Power February 29, 2020
Planning, designing, and maintaining a business website is one of the first steps companies make in their quest to utilize the internet as a profit booster. While this is great, many of them are making some huge mistakes...
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